Can AI Innovations Transform the Future of Human Resource Risk Management?

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Key takeaways:
  • Ferretly is innovating the Human Resource industry with AI-powered social media screening to limit risk and promote healthier corporate environments.
  • Using sentiment analysis and machine learning algorithms, Ferretly provides a comprehensive report of potential employees in less than 30 minutes.
  • The startup is set to transform HR risk management and propel the industry towards a technology-driven future.

Human Resource departments are tasked with mitigating risks associated with hiring new employees. However, traditional methods are often time-consuming, expensive and not always effective in flagging potential issues. Enter Ferretly, an Easton, Maryland-based startup, leveraging artificial intelligence to revolutionize HR risk management. Ferretly designed a platform to screen potential candidates’ social media profiles, identifying undesirable behaviors to protect a company’s brand, employees, and profit.

With the explosive growth of social media usage, employers are able to tap into a wealth of information regarding potential candidates. Ferretly provides insight and analysis of a candidate’s online presence across various social media platforms. By utilizing sophisticated machine learning algorithms and sentiment analysis, Ferretly manages to obtain a broader understanding of each candidate, including their habits, behaviors and personalities.

What sets Ferretly apart is its innovative application of artificial intelligence. The platform identifies toxic language, obscenities, hate speech, violence, self-harm, and drug/alcohol related images among 13 distinct risk classifications. This comprehensive overview allows employers to make more informed hiring decisions. They get a legally defensible report, prepared in typically 30 minutes or less, alerting them to any potential red flags associated with a candidate. A process which traditionally might have taken weeks is condensed into a matter of minutes.

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Furthermore, Ferretly’s technology is continually learning and adapting. Every input expands their database and refines the machine learning algorithms, making the platform more accurate and efficient with each use. This feedback loop continually improves the system and helps HR professionals make informed decisions more rapidly than ever before.

Looking forward, the potential impact of Ferretly on the future of human resources is immense. Traditional HR practices are set to transform forever as more companies see the value in such deep and instant analysis of potential recruits. As Ferretly continues to further develop and polish its technology, adopting AI tools will likely become a new norm in HR risk management. Darrin Lipscomb, the founder, is persistently improving this game-changing tool which could eventually ripple through worldwide HR processes.

Follow Ferretly’s progress and stay updated about their innovative contributions to HR industry. Visit their website at https://www.ferretly.com, or stay connected on their social media platforms: Facebook,
LinkedIn.

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