Rusk Media is a New Delhi-based full-stack GenZ-first digital entertainment company with a premium content studio and a social user-generated content (UGC) gaming platform. The company has quickly gained recognition in the Indian market for its viral IPs and innovative approach to creating content. In this startup showcase, we’ll explore how Rusk Media is disrupting the entertainment industry and attracting millions of GenZ audiences across India.
Rusk Studio: Delivering Clutter-Breaking IPs across OTT Platforms
Rusk Media’s content studio, Rusk Studio, has produced some of the most talked-about IPs in the Indian entertainment industry. The studio has a unique approach to content creation that caters specifically to the GenZ audience. The IPs produced by Rusk Studio are known for their fresh and relatable content that resonates with the GenZ audience.
Playground: The Largest Gaming-Entertainment IP in India
Playground is Rusk Media’s flagship IP, and it has become the largest gaming-entertainment IP in India. The show has garnered over 500M+ views in Season 1 and has become a favorite among the GenZ audience. Playground is a perfect example of how Rusk Media is disrupting the entertainment industry by creating new forms of content that cater specifically to the GenZ audience.
Alright: The Largest Social Video Brand in India
Alright is another viral IP produced by Rusk Studio. The show delivers over 500M+ views a month and has become the largest social video brand in India. Alright’s popularity is attributed to its relatable and entertaining content that appeals to the GenZ audience. Alright is a testament to Rusk Media’s ability to create viral content that resonates with the target audience.
Rumble BETA: The Social UGC Gaming Product for the Rising Gamers of India and the World
Rusk Media’s UGC gaming platform, Rumble BETA, is the perfect platform for the rising gamers of India and the world. The platform offers a unique social gaming experience that encourages users to create and share their own gaming content. Rumble BETA is a “Made in India” product that is quickly gaining recognition in the gaming industry. The platform’s innovative approach to UGC gaming is setting a new standard for social gaming platforms.
Rusk Media is a GenZ-first digital entertainment company that is disrupting the entertainment industry in India. The company’s premium content studio, Rusk Studio, is producing some of the most talked-about IPs in the Indian market, while its UGC gaming platform, Rumble BETA, is setting a new standard for social gaming platforms. Rusk Media’s ability to create content that resonates with the GenZ audience is a testament to its innovative approach to content creation. With its focus on delivering clutter-breaking IPs and viral content, Rusk Media is quickly becoming a force to be reckoned with in the Indian entertainment industry.
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